It's Offical: Yahoo! To Use Google's Ad Technology

Google anounced today they signed a non-exclusive agreement with Yahoo!

What this means...

• Consumers will see more relevant ads when they are looking for information and browsing the web. And with interoperability between IM services, users will have easier access to even more of their contacts.
• 
  Publishers currently in the Yahoo! Publisher Network will benefit from Google's advertising technology, potentially increasing the revenue they earn from their sites.
• 
  Advertisers will have new ways to reach their target customers online more efficiently.

Why I'm Glad I Skipped SMX Advanced 2008

• I enjoyed reading the multiple live blogging sessions from SMX Advanced 208. My iGoogle reader kept tabs on what was going while I still took care of business and made money.

• I heard about the presenters not being being able to give their full presentations because of time restraints. Lucky for us and a big THANK YOU to those that posted their presentations online.

• I don't agree with what this guy has to say but he posted his SMX presentation prior to his appearance.

• I attended a free webinar (it was excellent) that was exactly the same as a presentation that was given at SMX.

• I am tired of hearing about what color hat SMX was wearing. I feel like I have waisted the last few days of my life reading about SMX hat color.
  

• I think everyone would have been happy if there was more focus on the tangible results that make us and our client's money. You know... improving conversions, copy, site sculpting, analytics, landing page optimization, etc.

• I am in no way advising against attending a SMX event. I'm just glad I didn't attend this year because I feel I was at an advantage since I could still conduct business and learn. I learned from the information that was posted and many people had good wrap ups.
  

• I didn't have to leave sunny southern California for the dreary Seattle to learn the best advanced seo techniques.